Sesh
The Ultimate Portable Pack and Roll Solution
CONTENT PRODUCTION
Ideated, cast, shot and directed the campaign shoot that included multiple locations, vignettes and story lines showing not just the lifestyle of the brand but also the utility of the product in various situations.
INFLUENCER GIFTING
Created and launched influencer and editor gifting campaign during SESH launch where we targeted and engaged multiple influencers across multiple verticals to post about the launch of the brand.
CRM & DIGITAL STRATEGY
Created and executed the CRM strategy marketing plan as well as designed the collateral.
The strategy consisted of email and cell phone marketing where we created both a series of pop-ups for when new users landed on the website as well as follow-up emails and text messages to aid in getting customers into our flow.
THE MUNCH
Leveraging No.9’s strategic partnerships, SESH secured sponsorship of Pine Park’s hit YouTube show “The Munch.”
The Munch highlights best places to eat after getting the munchies. Erik and Tim, high profile influencers in cannabis culture, showcase the functionality of the SESH case throughout their videos.
The video offers an exclusive discount code driving traffic back to SESH’s website.
SEO & GOOGLE ADS
Created and executed the SEO and paid media strategy resulting in an low spend and high conversion at a an average .89/cpc.
WHOLESALE STRATEGY
No.9 created and led SESH’s wholesale strategy including the creation of the line sheet and outreach to partners, including a successful launch into Urban Outfitters.
2023 Holiday Campaign
“Pack and roll the Holiday Cheer”
Art Direction, Content Creation, Copywriting.
